Have you given up on writing your acim this year? Don’t give up; you can do it. I know there are lots of discouraging reasons to just throw in the towel. A friend of mine told me a few days ago that she probably wouldn’t write her book now because people are reading less and less. I looked that statistic up and sure enough according to the National Endowment for the Arts reading has been in decline over the last decade. The overall findings say Americans are reading less than ever.
Even with these findings, I still encouraged my friend to write her book. I suggest writing for the more active audience. An active audience doesn’t have the time or don’t take the time to read long books anymore. So I say still write your important message into a book just make it a short book. Here are 5 irresistible reasons to write a short book and prosper even when people are reading less.
1. Write a short book to make it easy on yourself. Write your book into the simpler, shorter, and punchier version. Shorten your sentences, stories and analogies. Use a professional format which includes a strong heading (question) your reader needs answered and the answer. This professional formula presents the problem and solution quickly without a lot of words.
2. Write a short book to gain momentum. Completing your first book will build your confidence. I know short doesn’t mean the same thing to every person. For books, let’s agree 50-100 or so pages is short, even 140 sounds less intimidating than a 200-300 page book. Your future customers are busy and usually read only what takes the shortest amount of time. For example, a colleague of mine wanted to learn how to conduct tele-seminars. He said he didn’t hesitate buying a short book of 70 pages at $19.97 to help him learn the ropes of tele-seminars.
3. Write a short book to make it readable. Fill your short book with anecdotes, short stories and case studies. But don’t make it read like a long boring speech. It will put your readers to sleep just as a long winded speaker does. Make your short stories reflect real life situations. Your readers will love it and tell all their friends about your interesting book. The stories will breathe life into your book and keep your readers reading to the end.
4. Write a short book first to reach more people. Slash your BIG book in half. Too many aspiring writers overwhelm themselves with goals of a 365 page book first. Shorten your book to 25-90 pages the first time or divide your large book into a smaller book one and two. Though you shorten it, still fill it with useful information by using the question and answer format for each chapter. Using the same format and length for each chapter and answering all your readers’ questions will not only speed your writing process but it will result in a successful book.
5. Write a short book to get your book to market faster and profit sooner. Because your book is shorter and easier to write fast, you can expect to go to market sooner. To speed up your writing time, write your book in chunks, chapters, sections and parts. Writing this way will allow you to refine, repeat and repackage your information. Develop a continuing flow with a website, a stream of articles, reports, follow-up products and even services to build your book, your brand and your profits further.
If you don’t decide to take the shorter easier route of writing a short book first, you may be this time next year still wondering if you should or shouldn’t write a book. Don’t hesitate any longer; write a short book first and profit sooner.